Sample report — Investing & Trading

Investing & Trading Affiliate Publishers

The investing & trading vertical spans 476,963 domains in our 120M+ classification database — that full pool is what a complete run screens. Below: this vertical’s own signal catalog (13 industry-specific signals), five hand-defined advertiser ICPs, and ten showcase publisher profiles drawn from a real screening run.

476,963
domains in this vertical
13
industry-specific signals
5
hand-defined advertiser ICPs
10
showcase publisher profiles
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A note on confidentiality

Every profile on this page is drawn from a real screening run. Because the publishers shown are independent sites, we follow standard confidentiality practice on public pages: domains are withheld and descriptions generalized. The published profiles are therefore intentionally not traceable to the sites — including through a web search — which protects them without diminishing the underlying data. Pilot and client deliverables contain the actual domains with every signal, so everything can be verified directly. Start with a free pilot →

The five advertiser ICPs for this vertical

Each ICP is written from the advertiser's vetting logic — what that client actually checks before approving a partner site — and expressed as required, preferred and disqualifying signals from this industry's catalog.

Online brokerages

Brokerages recruit reviewers whose fee tables and platform walkthroughs capture account-switchers. Regulatory exposure makes them allergic to hype — honest risk language is a screening criterion, not a nicety.

Requires: broker reviews · fee comparisons · risk disclosure
Prefers: beginner education · video analysis
Never: is advisor or fund · pump promo
Robo-advisors & wealth apps

Robo-advisors target the long-horizon audience: writers documenting real portfolios and retirement strategies. A visible personal track record beats analyst polish for this client.

Requires: portfolio journal · retirement content · risk disclosure
Prefers: beginner education · fee comparisons
Never: pump promo
Precious metals dealers

Metals dealers vet for publishers who understand premiums, storage and dealer mechanics — the details that separate serious coverage from fear-based goldbug content they'd rather avoid.

Requires: metals content · yield analysis
Prefers: risk disclosure · beginner education
Never: is advisor or fund · pump promo
Real-estate investment platforms

Property platforms need due-diligence-minded publishers: actual yield math, platform-by-platform analysis, honest liquidity caveats. Their conversions come from readers comparing minimums and lockups.

Requires: reit crowdfunding · yield analysis · risk disclosure
Prefers: fee comparisons · portfolio journal
Never: is advisor or fund · pump promo
Trading education platforms

Trading educators recruit where active-market attention lives: running commentary and video analysis with an engaged following. Cadence and audience interaction are the qualifying assets.

Requires: market commentary · video analysis
Prefers: beginner education · risk disclosure
Never: pump promo

This industry's signal catalog

Every domain in the slice was evaluated on all 13 signals below, each with its own confidence score. Hover a signal for its extraction definition.

Broker reviews
Fee comparisons
Portfolio journal
Retirement content
Metals content
Reit crowdfunding
Yield analysis
Market commentary
Video analysis
Beginner education
Risk disclosure
Is advisor or fund
Pump promo
A note before the profiles: in line with our confidentiality practice, identities are withheld and descriptions generalized; the published profiles are intentionally not traceable to the sites shown. The actual domains with all signals are included in pilot and client deliverables. Request a free pilot →

Top 10 publisher profiles — full signal transcripts

Selected to show the fullest signal profiles. ICP badges show which advertiser profiles each publisher clears and how strongly.

Publisher INV-01

A site that provides educational resources and comparisons for various investment options and strategies.
Content publisherlang: frno strict ICP fit — signal profile shown
Broker reviews
80%
Detected — reviews brokerages or trading platforms: fees, order types, account setup
Fee comparisons
90%
Evidenced on the site — publishes side-by-side fee or commission comparisons
Portfolio journal
0%
Not present
Retirement content
70%
Found on the site — covers long-horizon investing: retirement accounts, index strategies, allocation
Metals content
0%
Not evidenced
Reit crowdfunding
60%
Detected — covers real-estate investment platforms or property crowdfunding
Yield analysis
70%
Evidenced on the site — analyzes returns/yields with actual numbers rather than promises
Market commentary
80%
Present in content — publishes ongoing market commentary or analysis
Video analysis
0%
Not evidenced
Beginner education
90%
Confirmed on the site — teaches investing basics step by step for newcomers
Risk disclosure
80%
Detected — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
90%
Evidenced on the site — the site is itself a brokerage, fund, or licensed advisory selling services
Pump promo
0%
Not evidenced

Publisher INV-02

A financial newsletter focused on short-term trading strategies and options trading with a strong emphasis on maximizing returns.
Content publisherlang: deno strict ICP fit — signal profile shown
Broker reviews
0%
No supporting content found
Fee comparisons
0%
Not present
Portfolio journal
0%
Not found on the site
Retirement content
0%
Not evidenced
Metals content
70%
Present in content — covers precious metals: buying, storage, dealers, premiums over spot
Reit crowdfunding
0%
Not present
Yield analysis
80%
Confirmed on the site — analyzes returns/yields with actual numbers rather than promises
Market commentary
90%
Detected — publishes ongoing market commentary or analysis
Video analysis
0%
No supporting content found
Beginner education
0%
Not present
Risk disclosure
80%
Found on the site — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
90%
Confirmed on the site — the site is itself a brokerage, fund, or licensed advisory selling services
Pump promo
80%
Detected — promotes specific penny stocks or get-rich schemes

Publisher INV-03

This site provides information and strategies for investing and trading, focusing on education for beginners and market analysis.
Content publisherlang: jaRobo-advisors & wealth apps · 74%
Broker reviews
80%
Evidenced on the site — reviews brokerages or trading platforms: fees, order types, account setup
Fee comparisons
0%
Not found on the site
Portfolio journal
70%
Found on the site — documents the writer's own portfolio or investing decisions over time
Retirement content
90%
Confirmed on the site — covers long-horizon investing: retirement accounts, index strategies, allocation
Metals content
0%
Not present
Reit crowdfunding
0%
Not found on the site
Yield analysis
0%
Not evidenced
Market commentary
80%
Found on the site — publishes ongoing market commentary or analysis
Video analysis
0%
Not present
Beginner education
90%
Detected — teaches investing basics step by step for newcomers
Risk disclosure
70%
Evidenced on the site — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
0%
No supporting content found
Pump promo
0%
Not present

Publisher INV-04

A personal finance blog focused on investment strategies, market analysis, and personal investment experiences.
Content publisherlang: jaRobo-advisors & wealth apps · 64%
Broker reviews
0%
Not found on the site
Fee comparisons
0%
Not evidenced
Portfolio journal
80%
Evidenced on the site — documents the writer's own portfolio or investing decisions over time
Retirement content
60%
Present in content — covers long-horizon investing: retirement accounts, index strategies, allocation
Metals content
0%
Not found on the site
Reit crowdfunding
0%
Not evidenced
Yield analysis
70%
Detected — analyzes returns/yields with actual numbers rather than promises
Market commentary
90%
Evidenced on the site — publishes ongoing market commentary or analysis
Video analysis
0%
Not found on the site
Beginner education
50%
Found on the site — teaches investing basics step by step for newcomers
Risk disclosure
80%
Confirmed on the site — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
0%
Not present
Pump promo
0%
Not found on the site

Publisher INV-05

The site offers educational resources for independent financial decision-making and investment strategies.
Content publisherlang: dePrecious metals dealers · 57%
Broker reviews
0%
Not evidenced
Fee comparisons
80%
Found on the site — publishes side-by-side fee or commission comparisons
Portfolio journal
0%
Not present
Retirement content
70%
Detected — covers long-horizon investing: retirement accounts, index strategies, allocation
Metals content
50%
Evidenced on the site — covers precious metals: buying, storage, dealers, premiums over spot
Reit crowdfunding
0%
No supporting content found
Yield analysis
60%
Found on the site — analyzes returns/yields with actual numbers rather than promises
Market commentary
0%
Not found on the site
Video analysis
0%
Not evidenced
Beginner education
90%
Evidenced on the site — teaches investing basics step by step for newcomers
Risk disclosure
80%
Present in content — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
0%
Not found on the site
Pump promo
0%
Not evidenced

Publisher INV-06

The site provides resources and insights on various investment opportunities, including equity crowdfunding and real estate.
Content publisherlang: enno strict ICP fit — signal profile shown
Broker reviews
0%
No supporting content found
Fee comparisons
80%
Evidenced on the site — publishes side-by-side fee or commission comparisons
Portfolio journal
0%
Not found on the site
Retirement content
70%
Found on the site — covers long-horizon investing: retirement accounts, index strategies, allocation
Metals content
0%
No supporting content found
Reit crowdfunding
60%
Detected — covers real-estate investment platforms or property crowdfunding
Yield analysis
0%
Not found on the site
Market commentary
90%
Present in content — publishes ongoing market commentary or analysis
Video analysis
0%
No supporting content found
Beginner education
50%
Confirmed on the site — teaches investing basics step by step for newcomers
Risk disclosure
80%
Detected — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
0%
Not evidenced
Pump promo
0%
No supporting content found

Publisher INV-07

The site provides comparisons and analyses related to various financial products and investment strategies.
Content publisherlang: deno strict ICP fit — signal profile shown
Broker reviews
0%
Not present
Fee comparisons
80%
Confirmed on the site — publishes side-by-side fee or commission comparisons
Portfolio journal
0%
Not evidenced
Retirement content
60%
Evidenced on the site — covers long-horizon investing: retirement accounts, index strategies, allocation
Metals content
0%
Not present
Reit crowdfunding
0%
Not found on the site
Yield analysis
70%
Confirmed on the site — analyzes returns/yields with actual numbers rather than promises
Market commentary
90%
Detected — publishes ongoing market commentary or analysis
Video analysis
0%
Not present
Beginner education
50%
Present in content — teaches investing basics step by step for newcomers
Risk disclosure
80%
Found on the site — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
0%
No supporting content found
Pump promo
0%
Not present

Publisher INV-08

A blog focused on asset formation through work, side jobs, and investing.
Content publisherlang: jaRobo-advisors & wealth apps · 54%
Broker reviews
0%
Not found on the site
Fee comparisons
0%
Not evidenced
Portfolio journal
80%
Found on the site — documents the writer's own portfolio or investing decisions over time
Retirement content
70%
Confirmed on the site — covers long-horizon investing: retirement accounts, index strategies, allocation
Metals content
0%
Not found on the site
Reit crowdfunding
0%
Not evidenced
Yield analysis
60%
Present in content — analyzes returns/yields with actual numbers rather than promises
Market commentary
50%
Found on the site — publishes ongoing market commentary or analysis
Video analysis
0%
Not found on the site
Beginner education
60%
Detected — teaches investing basics step by step for newcomers
Risk disclosure
50%
Evidenced on the site — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
0%
Not present
Pump promo
0%
Not found on the site

Publisher INV-09

A site providing investment tips, stock and fund advice, and personal finance insights.
Content publisherlang: svRobo-advisors & wealth apps · 64%
Broker reviews
0%
Not evidenced
Fee comparisons
0%
No supporting content found
Portfolio journal
70%
Evidenced on the site — documents the writer's own portfolio or investing decisions over time
Retirement content
60%
Present in content — covers long-horizon investing: retirement accounts, index strategies, allocation
Metals content
0%
Not evidenced
Reit crowdfunding
0%
No supporting content found
Yield analysis
50%
Detected — analyzes returns/yields with actual numbers rather than promises
Market commentary
80%
Evidenced on the site — publishes ongoing market commentary or analysis
Video analysis
0%
Not evidenced
Beginner education
50%
Found on the site — teaches investing basics step by step for newcomers
Risk disclosure
60%
Confirmed on the site — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
0%
Not found on the site
Pump promo
0%
Not evidenced

Publisher INV-10

A site providing guides and reviews for trading brokers and educational content on trading strategies.
Content publisherlang: frOnline brokerages · 84%
Broker reviews
90%
Present in content — reviews brokerages or trading platforms: fees, order types, account setup
Fee comparisons
80%
Found on the site — publishes side-by-side fee or commission comparisons
Portfolio journal
0%
Not found on the site
Retirement content
0%
Not evidenced
Metals content
0%
No supporting content found
Reit crowdfunding
0%
Not present
Yield analysis
0%
Not found on the site
Market commentary
70%
Confirmed on the site — publishes ongoing market commentary or analysis
Video analysis
0%
No supporting content found
Beginner education
80%
Evidenced on the site — teaches investing basics step by step for newcomers
Risk disclosure
90%
Present in content — acknowledges risk honestly; no guaranteed-return language
Is advisor or fund
0%
Not evidenced
Pump promo
0%
No supporting content found

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