An estimated ~780,000 domains sit in the careers and jobs category of our 120M+ classification database — niche job boards, career-advice blogs, resume and interview coaches, salary-data sites, remote-work communities and industry newsletters. We screen each against your advertiser ICP and return the publishers worth recruiting, deduplicated to one row per site. That figure is an estimate for framing; your pilot returns the measured count.
Career and HR advertisers each chase a different reader: an active job-seeker, a career-changer, a hiring manager, a freelancer. Each ICP is a precise set of required, preferred and disqualifying signals a full run is screened against.
Resume and cover-letter SaaS recruit publishers whose readers are mid-application: resume-writing guides, template roundups and interview-prep content. The signal they pay for is a job-seeker in "get hired now" mode, not passive career musings.
Reskilling advertisers want publishers who frame learning as a career move: "switch to tech", salary-by-skill breakdowns and certification ROI. Career-changer stories and outcome data convert their audience.
Applicant-tracking and HR platforms recruit publishers read by employers and recruiters: hiring guides, HR-ops blogs and recruiter communities. They screen for an employer-side audience, not a job-seeker one.
Gig and remote-work marketplaces want creators embedded in the independent-worker world: freelancing guides, remote-job roundups and digital-nomad income reports. Community engagement matters as much as content here.
On top of the shared 20-signal vocabulary, this vertical is read against fields built for how careers and jobs content behaves. Every field is extracted from what the site publishes and shipped with its own confidence score.
Need a field that isn't here — "government / public-sector roles", "targets new graduates only"? Custom signals are defined per engagement and calibrated on your reviewed sample.
The funnel below is illustrative, shaped like the shrinkage a real run shows: a broad category narrows to genuine publishers, then to the subset that clears one advertiser's ICP. Every number here is an estimate for shape — your pilot replaces them with measured counts.
Case-study basis for the method: a large-scale production run on our own classification platform had 30M source domains narrowed to 1.73M travel-related, 1.2M ICP-screened, at ~96% precision on their sample review. Careers figures above are estimates, not measured.
Networks show you only the career publishers who already enrolled. The independent job boards, niche recruiters and freelance creators your competitors haven't signed never surface there.
| Full-web discovery | Affiliate marketplace / network | |
|---|---|---|
| Coverage | Every careers domain in a 120M+ classification, incl. the independent long tail | Only publishers already enrolled in that network |
| Selection basis | Your ICP as required / preferred / disqualifying signals per site | Self-declared categories and network tags |
| Audience side | Seeker-side vs. employer-side is a screened field, so you target the right one | Rarely distinguished — you sort it out after the fact |
| Competitive edge | Reach niche job boards no one has recruited yet | The same shortlist every advertiser already sees |
| Deliverable | Deduplicated CSV, one row per canonical domain, every signal scored | In-platform list you cannot export or enrich freely |
The output is a deduplicated CSV, one row per canonical domain, importable into any partner CRM. Every publisher arrives with the same structured profile — not a bare URL you still have to research.
Canonical domain, site name, detected language and geo focus, after mirrors and country variants collapse to a single row.
Fit result and fit score, computed from your required, preferred and disqualifying signals — not guessed from a keyword match.
Every careers field — job-search advice, salary analysis, audience side — carries its own confidence score, so you can slice by certainty.
Affiliate-link and display-ad signals, newsletter and social presence, plus reproducible traffic proxies — never invented visitor counts.
We configure the full run for your advertiser ICP and deliver the first 20 qualified careers and job-board publishers free, with a projection of the complete vertical. No cost, no obligation.
Request a Free Pilot See the Careers sample report