A full run over this vertical's 12,689,310-domain category delivers an estimated ~698,000 qualifying publishers — each with the complete signal profile you see below. The measured basis: a 1,000-domain random calibration slice read against web hosting & domains's own signal catalog (13 industry-specific signals) and its five hand-defined advertiser ICPs. The 10 cases on this page are format showcase only.
Every profile on this page is drawn from a real screening run. Because the publishers shown are independent sites, we follow standard confidentiality practice on public pages: domains are withheld and descriptions generalized. The published profiles are therefore intentionally not traceable to the sites — including through a web search — which protects them without diminishing the underlying data. Pilot and client deliverables contain the actual domains with every signal, so everything can be verified directly. Start with a free pilot →
Each ICP is written from the advertiser's vetting logic — what that client actually checks before approving a partner site — and expressed as required, preferred and disqualifying signals from this industry's catalog.
Shared hosts live on beginner signups and churn on renewal shock. They recruit reviewers who publish real monitoring data and honest renewal-price breakdowns — the two things that make a recommendation survive its first year.
Managed WP hosts pay premium commissions for premium audiences: practitioners with real WordPress depth whose migration guides bring over existing sites, not first-timers comparing on price.
Registrars convert at project-start moments. They vet for naming and setup content aimed at people registering their first domains — with honest transfer and renewal-fee coverage, their market's sore spot.
Cloud platforms recruit developer-credible publishers: benchmark write-ups, architecture walkthroughs, real deployment tutorials. Marketing-tone content signals the wrong audience entirely.
Store platforms want build-along reviewers whose test shops readers can visit, plus honest fee math per sales volume. They screen out coupon aggregators that cannibalize brand search.
Every domain in the slice was evaluated on all 13 signals below, each with its own confidence score. Hover a signal for its extraction definition.
Ranked by best ICP score. ICP badges show which advertiser profiles each publisher clears and how strongly.
The free pilot runs your own partner definition over the full vertical and delivers the first 500 qualified publisher domains at no cost, with a projection of the complete universe.
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